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Plans and Pricing

Independent mortgage banks

Get the homeowner.ai platform
as part of Cotality’s Araya lender solutions

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Homeowner.ai

Homeowner marketing, engagement, and loyalty

Market intelligence

Market trends, growth opportunities, and agent and lender transaction data

Precision marketing

Home shopping notifications and insights

Property intelligence

Nationwide neighborhood and property intelligence

Grow market share with homeowner.ai

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Unlock opportunities

Engage homeowners

Originate more loans

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Enrich your database

Property intel

Get actionable data on 100m+ homes, monitor homeowner activity, and unlock sales opportunities

Unlimited
Propensity scores
See who’s most likely to buy, sell, and borrow next. Propensity scores are available for nearly every home nationwide.
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Homeowner monitoring
Get notifications when homeowners buy, sell, or list their home for sale.
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Property intelligence
View details about your contact's homes – including value & equity, mortgage, taxes, ownership, property details, building permits, and climate risk.
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Opportunity alerts
Get notified when homeowners engage or are likely to transact.
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CRM sync
Automatically update your CRM with homeowner activity and opportunities.
 (coming soon)
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Engage homeowners

Growth + retention

Give homeowners a portal to manage home, save money, and build wealth

1,000 homeowners per loan officer
Homeowner hubs
Use homeowner hubs to prospect, nurture sphere & leads, and provide closing gifts.
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Home value & equity
Provide homeowners with multiple monthly home value estimates.
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Purchasing power
Show homeowners what they can do with their equity, including making improvements or purchasing another home.
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Mortgage & borrowing
Illustrate borrowing scenarios based on today's interest rates, so that homeowners know when is a good time to refinance.
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Market trends
Help homeowners understand their real estate market, including price trends, days on market, home values, and recent sales.
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Remodel potential
Show homeowners which projects will add value to their homes, and provide localized cost estimates.
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Home management
Give homeowners a customized management plan based on what’s under their roof.
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Home services
Help homeowners find and hire pros to get home projects done – including your local business partners.
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Home inventory
Give homeowners a central place to manage everything home-related.
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Homeowner touchpoints
Stay top of mind with personalized, AI-driven touchpoints
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Touchpoints delivery and customization
Send marketing touchpoints from your private email domain and SMS number
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Fully white-labeled
White-label the entire homeowner and professional experience for your organization
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Co-market with partners

Marketing

White-label the entire homeowner and professional experience for your organization

Included
Recommended pros
Recommend home services professionals from your network.
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Leader co-marketing
Reach more homeowners together by partnering with lenders.
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Home services co-marketing
Exclusively feature your network of home services providers, track referrals, and generate income
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Build new relationships

Acquisition

Homeowner landing pages
Build relationships by letting homeowners explore their home's "digital twin", then claim it
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Social media marketing
Engage and grow your audience while onboarding homeowners from Facebook, Instagram, Linkedin, YouTube, X, and TikTok
 (coming soon)
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Direct mail integration
Onboard homeowners from postcards, flyers, and other print media
 (coming soon)
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Widgets and APIs
Onboard homeowners directly from your websites and other digital marketing
 (coming soon)
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Get Homeowner.ai for company

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